Content Creator (Writer – Volunteer)

Here is a list of the duties for which a content creator will be responsible:

• Work with the marketing department to get an understanding of the short-term and long-term marketing targets and then develop content strategies accordingly
• Creating content which will catch maximum customer interest
• Writing and reviewing content for websites, social media pages and public communications
• Optimize Search Engine Optimization driven content and increase the site traffic
• Collaborating with the content and marketing team to decide the brand taglines, logo and other promotional material
• Measuring and monitoring company website and social media traffic statistics
• Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
• Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
• Ensure that the content is compliant with the copyright and data protection laws
• Maintain consistency in content and ensure alignment with the brand history and plans
• Identify customers needs in relation to the company and write content to cater those needs
• Update the website, social media and content pages periodically
• Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership

• As a non-profit, many of the opportunities we publish are volunteer opportunities, including this one.
• We reimburse our volunteers for expenses (if any) incurred.
• No salary or other benefit will be paid to any volunteer opportunity.
• We provide industry-recognized job experience and full references to qualified persons.

Here is a list of the qualifications that we look for while hiring a content creator:

• A Bachelor’s degree in communications, english, journalism, literature, marketing or other related fields
• Experience as a content creator in prior roles creating strong and engaging content
• Understanding SEO best practices
• Prior job experience in web traffic metrics, HTML and web publishing
• Proficiency with content management systems and analytics software
• Excellent writing, proofreading and communication skills
• Detail-oriented work style with good time management and organizational skills
• Knowledge of various analytics platforms

Here is a list of few skills which will be helpful in the daily functioning as a content creator:

• Excellent written and verbal communication skills as well as organizational skills
• Skills to get into the details, proofread and edit content before publishing
• Ability to match up with fast-paced work life
• Excellent IT skills
• Proficiency with Microsoft Office suite, especially Excel and PowerPoint
• Proficiency in WordPress, RankMath and other CMS systems.
• Ability to work efficiently, maintaining high quality and accuracy
• Goal-oriented and customer-oriented
• Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets
• Ability to pay attention to detail along with a creative mind
• Developed team working skills to collaborate with various departments and work in alignment with them
• Ability to maintain consistency in their content writing
• Ability to understand and cater to the needs of customers and discover the potential markets for the company
• Excellent time management and planning skills to ensure meeting deadlines
• Have an understanding of UI/UX design
• Having an analytics mindset to analyze what type of customers are attracted to what content and then analyzing a target market
• The ability to communicate the message is a simple and beautiful language, which will attract an audience
• Content creators should publish new content periodically at a steady pace

Here’s what it’s like to be a content creator:

• You will need to research and write content, develop the branding strategy of the company and maintain that throughout the content, so consistency is the key
• As a content creator, you will have normal working hours
• One should develop IT skills, especially SEO skills, where content is most necessary
• Due to multiple projects running simultaneously, the candidate will have to work on strict deadlines and multitask continuously.
• Creators are expected to keep themselves the type of content customers demand and fulfil them

This position is considered entry level and is on a volunteer basis for our non-profit organization which is comprised of other volunteers. No remuneration will be paid and no employment relationship will be created.

Note to reader: This posting is an ongoing recruitment, and we encourage those who are seeking developmental experience to apply (include your online portfolio.) You must be entitled to work in Canada or the territory for which work will be conducted.